Flipkart set to counter Amazon Sale with Republic Day Sale

Flipkart is ready to counter the Amazon’s Great Indian Sale with its own Republic Day Sale. The sale is set to start on January 20 and will end on January 22. Flipkart Plus members will enjoy the benefit of accessing the deals early from 8pm on January 19. On the other hand, Amazon Prime members will be able to get hold of the deals 12 hours early from January 19.

Flipkart is teasing blockbuster deals on different appliances such as TVs, laptops and mobile phones.

The company has created a dedicated section for the Republic Day Sale, the microsite contains a number of upcoming  deals on various products especially electronics. The company is showcasing that the Republic Day Sale will bring huge discounts on these products and has partially revealed the prices of the products.

The Republic Day Sale will provide massive discounts on selected smartphones such as Motorola One Power, Poco F1 , Oppo F9, Samsung Galaxy S8 and Realme 2 Pro. Heavy discounts will be available on other categories of products such as toys, beauty and  fashion. The company will also offer complete mobile protection from Rs 70 and 70% Buyback value on selected mobile devices. You will be able to exchange your old phones and avail 20% extra off.

The company is planning on exclusively launching the Honor 10 Lite on its platform for the first time from 12am of January 20. This mobile will come with a load of features such as 24MP front camera, waterdrop-style notch design, Kirin 710 processor, 64GB storage and 4GB RAM for a starting price of Rs 13,999. Later, exclusive deals on other Honor mobiles,Nokia and Google Pixel 3 will be revealed.

A rush hour is also teased on the official website where members will get an extra discount of 26%. The rush hours will start from 2AM on January 20th and extra 26% off everyday from 2PM to 6PM. If you purchase the products through SBI credit cards, then you will get an extra discount of 10%. The company will also provide a number of exchange offers and no cost EMI options. The Republic Day Sale also includes other exclusive offers like 80% off on electronics and accessories, 75% off on TVs and Appliances, 15% off on shopping worth Rs. 1950, buy 4 get 15% off and buy 3 get 10% off. The no cost EMI options will be available only for Bajaj Finserv EMI Network Cards and  select bank credit and debit cards. You will be able to buy Flipkart-branded products at discounts upto 70%.

On the other hand, Amazon Great Indian Sale applies to over 170 million products across different categories. If you are an Amazon Prime member, then you can enjoy Special deals. Amazon has promised to offer exclusive deals on a wide range of smartphones such as Xiaomi, Realme, Honor, iPhones and Galaxy series lineup of Samsung. Amazon customers will be also entitled to offers (up to Rs 30,000 off ) on selected laptops and upto 60% discounts on hard disk drives. Upto Rs 40,000 discounts will be available on selected models on TVs and upto Rs 35,000 on refrigerators. The company will also receive offers upto Rs 25,000 on air conditioners.

Amazon have collaborated with HDFC Bank and Flipkart with SBI to offer customers with extra discounts. During the Republic Day and Great Indian Sale of both companies, SBI and HDFC card users will be able to avail 10% discount on purchases. If you have Bajaj Finserv EMI card, you can purchase from 10 crore products in Amazon during this period with no cost EMI.